Principles of marketing : an Asian perspective
Kotler, Philip
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Main title:
Principles of marketing : an Asian perspective / Philip Kotler, Gary Armstrong, Swee Hoon Ang ... [et al.].
Author:
Edition:
4th ed.
Imprint:
Harlow, UK : Pearson Education Limited, 2016
ISBN:
9781292089669
Dewey class:
658.8
Language:
English
BRN:
59171
| Location | Collection | Call number | Status/Desc |
|---|---|---|---|
| McNally Campus | BA Arts Management | 658.8 KOT | Available |
| Online Eresource | EBooks | 658.8 KOT | Login to access |