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Marketing to the ageing consumer : the secrets to building an age-friendly business

Stroud, Dick2013
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Main title:
Marketing to the ageing consumer : the secrets to building an age-friendly business / Dick Stroud and Kim Walker
Author:
Stroud, DickWalker, Kim
Imprint:
New York, NY : Palgrave Macmillan, 2013
Notes:
CC/AM
ISBN:
9780230378193
Dewey class:
658.8340846
Language:
English
Subject:
BA Product designMarketingMiddle-aged consumers -- AttitudesOlder consumers -- Attitudes
BRN:
18853
Bookmark link:
elib.lasalle.edu.sg/cgi-bin/spydus.exe/ENQ/WPAC/BIBENQ?SETLVL=&BRN=18853
LocationCollectionCall numberStatus/Desc
McNally CampusBA Product Design658.8340846 STRAvailable

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Remove Marketing to the ageing consumer : the secrets to building an age-friendly business from your current listSave Marketing to the ageing consumer : the secrets to building an age-friendly business to your current list

Total copies: 1

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