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Karma queens, geek gods, & innerpreneurs : meet the 9 consumer types shaping today's marketplace

Rentel, Ron2007
Books, Manuscripts

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Main title:
Karma queens, geek gods, & innerpreneurs : meet the 9 consumer types shaping today's marketplace / Ron Rentel; with Joe Zellnik
Author:
Rentel, RonZellnik, Joe
Imprint:
New York, NY : McGraw-Hill , 2007
Notes:
CC/AM
ISBN:
9780071477918
Dewey class:
658.834
Language:
English
Subject:
BA Product designMarketing researchConsumers
BRN:
27166
Bookmark link:
elib.lasalle.edu.sg/cgi-bin/spydus.exe/ENQ/WPAC/BIBENQ?SETLVL=&BRN=27166
LocationCollectionCall numberStatus/Desc
McNally CampusBA Product Design658.834 RENAvailable

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Total copies: 1

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