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The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing & online media to reach buyers directly

Scott, David Meerman2007
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Main title:
The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing & online media to reach buyers directly / David Meerman Scott; foreword by Robert Scoble
Author:
Scott, David MeermanScoble, Robert
Imprint:
Hoboken, NJ : John Wiley & Sons, Inc., 2007
Notes:
CC/AE
ISBN:
9780470113455
Dewey class:
658.872
Language:
English
Subject:
BA Arts managementPublic relationsInternet marketing
BRN:
32319
Bookmark link:
elib.lasalle.edu.sg/cgi-bin/spydus.exe/ENQ/WPAC/BIBENQ?SETLVL=&BRN=32319
LocationCollectionCall numberStatus/Desc
McNally CampusBA ARTS MANAGEMENT AE658.872 SCOAvailable

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Remove The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing & online media to reach buyers directly from your current listSave The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing & online media to reach buyers directly to your current list

Total copies: 1

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