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Marketing management : past, present and future [electronic resource]

Czinkota, Michael R.2021
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Main title:
Marketing management : past, present and future [electronic resource] / Michael R. Czinkota...[et al.]
Author:
Czinkota, Michael R.Kotabe, MasaakiVrontis, DemetrisShams, S. M. Riad
Edition:
4th ed.
Imprint:
Cham, Switzerland : Springer Nature Switzerland AG, 2021
Series title:
Springer texts in business and economics
ISBN:
9783030669157
Dewey class:
658.8
Language:
English
Subject:
BA Arts managementMarketing -- Management
BRN:
63824
Bookmark link:
elib.lasalle.edu.sg/cgi-bin/spydus.exe/ENQ/WPAC/BIBENQ?SETLVL=&BRN=63824

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Remove Marketing management : past, present and future [electronic resource] from your current listSave Marketing management : past, present and future [electronic resource] to your current list

Total copies: 1

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