Well-designed : how to use empathy to create products people love
Kolko, Jon2014
Books, Manuscripts
Find it!
Main title:
Author:
Imprint:
Boston, MA : Harvard Business Review Press, 2014
Contents:
By designProduct-market fit: finding broad appealBehavioral insights: identifying latent needs and desiresProduct strategy: sketching a playbook of emotional valueProduct vision: crafting the product detailsShipping
ISBN:
9781625274793
Dewey class:
658.5
Language:
English
Subject:
BRN:
50064
| Location | Collection | Call number | Status/Desc |
|---|---|---|---|
| McNally Campus | BA Product Design | 658.5 KOL | Available |
| Online Eresource | EBooks | 658.5 KOL | Login to access |