The business of fashion : designing, manufacturing and marketing
Burns, Leslie Davis2011
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Total copies: 1
Main title:
The business of fashion : designing, manufacturing and marketing / Leslie Davis Burns, Kathy K. Mullet and Nancy O. Bryant
Edition:
4th ed.
Imprint:
New York, NY : Fairchild Books, 2011
Contents:
Organization of the U.S. textile, apparel, & home fashions industries : From spinning machine to globalization -- Business & legal framework of textile, apparel, & home fashions companies - Structure of the U.S. textiles industry -- Ready-to-wear: company organization -- Creating & marketing an apparel line -- Creating a line: design -- Design development & style selection -- Marketing a line of apparel or home fashions -- Part 3. Apparel production & distribution: Preproduction processes -- Sourcing decisions & production centers -- Production processes & quality assurance -- Distribution & retailing -- Part 4. Organization & operation of the accessories & home fashions industries: Accessories -- Home fashions.
ISBN:
9781609011109
Dewey class:
338.47687
Language:
English
BRN:
48359
| Location | Collection | Call number | Status/Desc |
|---|---|---|---|
| McNally Campus | Dip Creative Direction for Fashion RR | 338.47687 BUR | Available |
Find it!
Total copies: 1