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How customers think : essential insights into the mind of the market

Zaltman, Gerald2003
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Main title:
How customers think : essential insights into the mind of the market / Gerald Zaltman
Author:
Zaltman, Gerald
Imprint:
Boston, MA : Harvard Business School Press, 2003
Notes:
CC/AM
ISBN:
9781578518265
Dewey class:
658.8342
Language:
English
Subject:
BA Product designConsumer behaviour -- Psychological aspectsConsumers -- PsychologyMarketing -- Psychological aspectsCreative thinking
BRN:
21456
Bookmark link:
elib.lasalle.edu.sg/cgi-bin/spydus.exe/ENQ/WPAC/BIBENQ?SETLVL=&BRN=21456
LocationCollectionCall numberStatus/Desc
McNally CampusBA Product Design658.8342 ZALAvailable

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Remove How customers think : essential insights into the mind of the market from your current listSave How customers think : essential insights into the mind of the market to your current list

Total copies: 1

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