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Global perspectives on strategic storytelling in destination marketing [electronic resource]

Campos, Ana Claudia2022
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Main title:
Global perspectives on strategic storytelling in destination marketing [electronic resource] / Ana Claudia Campos and Sofia Almeida
Author:
Campos, Ana ClaudiaAlmeida, Sofia
Imprint:
Hershey, PA : Business Science Reference, 2022
Series title:
Advances in hospitality, tourism, and the services industry (AHTSI) book series
Notes:
CC
ISBN:
9781668434376
Dewey class:
338.47
Language:
English
Subject:
BA Arts managementPlace marketingTourism -- Marketing
BRN:
70340
Bookmark link:
elib.lasalle.edu.sg/cgi-bin/spydus.exe/ENQ/WPAC/BIBENQ?SETLVL=&BRN=70340

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