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Corporate cultures and global brands

2004
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Main title:
Corporate cultures and global brands / edited by Albrecht Rothacher
Author:
Rothacher, Albrecht
Imprint:
Singapore : World Scientific Publishing Co. Pte. Ltd., 2004
ISBN:
9789812388568
Dewey class:
658.827
Language:
English
Subject:
BA Design communicationBrand name products -- ManagementCompetition, InternationalCorporate cultureBranding (Marketing)Corporate image
BRN:
27003
Bookmark link:
elib.lasalle.edu.sg/cgi-bin/spydus.exe/ENQ/WPAC/BIBENQ?SETLVL=&BRN=27003
LocationCollectionCall numberStatus/Desc
McNally CampusBA Design Communication658.827 CORAvailable

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Total copies: 1

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